By Edwin Kaats, Wilfrid Opheij
This ebook makes a speciality of the stipulations for promising collaboration. Collaboration is turning into a dominant device in modern financial system and society and manifests itself in lots of shapes and varieties. it's a tough tool which nonetheless is not good understood and poses the company neighborhood in entrance of a few difficult dilemma's. We place collaboration as a multidisciplinary phenomenon and - in response to years of analysis and as reflective practitioners - supply a finished version for examining and designing collaborative tactics that's either scientifically rooted and appropriate in perform. a greater realizing of collaborative approaches will increase the luck of alliances, networks, chains and strategic partnerships. as well as this we glance to the way forward for organizing from a collaborative point of view and deal with the demanding situations ahead.
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Additional info for Creating Conditions for Promising Collaboration: Alliances, Networks, Chains, Strategic Partnerships
Both Sara Lee and Philips realized that they could not create an improved coffee experience alone, since both the coffee and the coffee machine needed dramatic innovation. Research has revealed that the following points are extremely important in the development of a shared ambition: • The ambition is needed to serve as a beckoning perspective and to give the stakeholders in the alliance the necessary perspective. • Developing this type of ambition can be a complex process, as ambiguities about the problem, the solution, opportunity and form usually abound; the trick is to form a shared perspective.
The history of the issue needs to be clear. Have earlier attempts been made to address it? If so, why were they unsuccessful? Clarity is also needed on the demographic, ecological, social, technological, economic and political elements that influence the partnership (DESTEP analysis). Finally, it is important to know what external factors could be of influence, such as the role of the media, competing initiatives and political pressure. Experience bears out the importance of knowledge of the contextual factors for understanding the history of a cooperation process and its future potential.
You belong to two teams. And the interests don’t always rhyme: sometimes, doing the right thing for one of the alliances might come at the cost of another. Which invariably leads to someone being angry or disappointed. When push comes to shove, you might find the home team calling you on your loyalties precisely at the point where you are required to make a critical choice. You then have to mention that to your partners, which means that your reliability is bound to be called into question and with it the trust they have in you.